trailer
Synopsis
The Vignellis

SYNOPSIS

“If you can’t find it, design it” is the motto of the Vignellis, whose renowned work ranges ”from the spoon to the city.” Kathy Brew & Roberto Guerra’s film brings us into the Vignellis’ world, capturing their intelligence and creativity, as well as their humanity, warmth, and humor.

Italian-born Lella and Massimo Vignelli are among the world’s most influential designers. The work covers such a broad spectrum that one could say the Vignellis are known by everybody, even those who don’t know their names.Throughout their career, their motto has been, “If you can’t find it, design it.” Their achievements in industrial 
and product design, graphic and publication design, corporate identity programs, architectural graphics, 
and exhibition, interior, and furniture design have earned worldwide respect and numerous national 
and international awards for over 40 years.
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American Airlines

In 1965 Massimo brought the Helvetica typeface to the US. Notable projects include: New York’s subway signage and maps; the interior of Saint Peter’s Church at Citicorp Center; Venini lamps; Heller dinnerware; furniture for Poltrona Frau; and identity programs for Knoll International, Bloomingdales, Saks Fifth Avenue, and American Airlines.

The Vignellis continue to be mentors to other designers. Their archive is housed in a new building at the Rochester Institute of Technology.

Many from the world of design – from architects Richard Meier and Peter Eisenman to graphic designers Milton Glaser, Michael Bierut, and Jessica Helfand, among others -- speak about the Vignellis’ work and tell us anecdotes. The film brings us into the work and everyday moments of the Vignellis’ world, capturing their intelligence and creativity, as well as their humanity, warmth, and humor.

nyc subway signage

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WATCH ON DVD

DESIGN IS ONE is currently only available on DVD to educational institutions and businesses. more info »

On December 2 DESIGN IS ONE will be available for home purchase on DVD. The DVD includes 11 Bonus Shorts, including: Diffuser of Helvetica, Lella’s Jewelry Numbers, Massimo’s Mentor, The Girl with the Graphic Tattoo, From the Canon.

Please follow us on Facebook so you can be notified immediately when the DVD becomes available: facebook.com

ONLINE STREAMING
Digital streaming licenses are also available. more info »

PRESS

Peruvian Doc Showcase Salutes a Master - documentary.org
Design Is One Interview on WNBC – nbcnewyork.com
Linear Genius, Bold and Transformative – nytimes.com
Learn About the Designers Behind New York City’s Iconic Subway-System Signage – vanityfair.com

More press info is available in the PRESS section.


(Poster by Massimo Vignelli )
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robertomassimo

IN MEMORIAM
We mourn the loss of two great men. more »

rgda

ROBERTO GUERRA DOCUMENTARY AWARD

An annual prize given to a documentary filmmaker from a Latin American country based in New York.
full details »
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